Top 5 Photo and Video Apps Performance in Bulgaria Q2 2023

In the second quarter of 2023, the top five photo and video applications in Bulgaria showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance.

CapCut - Video Editor from Bytedance Pte. Ltd saw its weekly revenue fluctuate, starting at around $533 and ending the quarter at approximately $936. Weekly downloads were somewhat inconsistent, peaking at 22.6K in early April and dropping to 9.8K by the end of June. Weekly active users hovered around the 100K mark, with a slight decline towards the end of the quarter.

YouTube: Watch, Listen, Stream by Google maintained a steady revenue stream, averaging around $16K to $19K per week. Downloads varied slightly, with the highest being 4.8K in mid-April and the lowest at 3K towards the end of June. Active users remained consistently high, ranging between 3.2M and 3.3M throughout the quarter.

Instagram from Instagram, Inc. experienced a modest yet steady weekly revenue increase, starting at $132 and reaching $213 by the end of June. Downloads were generally stable, fluctuating between 8.8K and 11.2K. Active users showed minor variations, with figures consistently around the 1.1M mark.

Snapchat by Snap, Inc. demonstrated a notable rise in weekly revenue, beginning at $339 and peaking at $980 in mid-June. Weekly downloads showed a relatively stable pattern, ranging from 6.4K to 8.2K. Active users were also steady, fluctuating slightly around 650K.

Lastly, FaceApp: Perfect Face Editor by FaceApp Technology Limited had weekly revenue that varied but generally trended around $9K to $11K. Downloads saw a significant peak of 7.4K in mid-April but tapered off to about 1.7K by the end of June. Active users increased initially, peaking at 31.7K in mid-April, but then stabilized around 15K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.